Josh Anstey’s Blog

I read an interesting article on Biz-Blogger.net called ‘Who are you and why should I care’. I have talked before about the importance of marketing yourself and how you position yourself. This is even more important for online entrepreneurs, as we live in an age of instant information. You really need to have thought about this, and be ready to answer the title question of this post, ‘Who are you and why should I care?’

Some questions the article suggests you think about and know how to answer include:

• How am I different?
• What do I stand for?
• What can I provide?
• What are my product strengths?
• What are my product weaknesses?
• What does the market want?
• Am I an innovator?
• What can I personally offer to the product/service?

Read the full article, ‘Who are you and why should I care’ on Biz-Blogger.net as it has a few good pointers.

Something that relates to this is the elevator pitch article that I wrote about a while back.
Click here to read my article, ‘The art of the Elevator Pitch’.

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This entry was posted on Monday, November 12th, 2007 at 8:40 am and is filed under Business, Entrepreneur, Marketing, Networking. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.